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| Project: |
Brochure Family |
| Client: |
eXtreme Power |
| Product(s): |
power supplies |
| Goals: |
- Establish corporate and product identity.
- Provide vehicle for rapid product line collateral
deployment.
- Establish identity for client collateral
and products.
- Provide sufficient technical and ordering
information to facilitate buying decision.
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| Collateral: |
8.5" x 11"; self-cover;
various page lengths saddle-stitched; 4-color throughout; aqueous
varnish on covers |
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| Project: |
Capabilities Brochure |
| Client: |
D. G. O’Brien Inc. |
| Product(s): |
electrical and fiberoptic connectors
for harsh environments |
| Goals: |
- Differentiate client from competition.
- Establish expertise in core technologies.
- Provide case studies of severe applications.
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| Collateral: |
8.5" x 11"; self-cover;
12 pages saddle-stitched; 4-color throughout; aqueous varnish
throughout |
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| Project: |
Brochure Family |
| Client: |
Hoyt Electric Instruments |
| Product(s): |
analog and digital panel meters |
| Goals: |
- Provide identity for individual products
as well as loose familial coordination.
- Provide sufficient technical and ordering
information to facilitate buying decision.
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| Collateral: |
8.5" x 11"; self-cover;
various page lengths; saddle-stitched; 4-color throughout |
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| Project: |
Retail Upgrade Catalog |
| Client: |
VXI Corporation |
| Product(s): |
telephone and computer headsets |
| Goals: |
- Retail product upgrade package insert.
- Showcase special upgrade pricing.
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| Collateral: |
4" x 5.25"; self-cover
“Z”-fold; 4-color throughout |
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| Project: |
Product Launch Brochure |
| Client: |
Simpro Controls |
| Product(s): |
single loop process control system |
| Goals: |
- Educate and pre-qualify target audience.
- Introduce product concept as new alternative.
- Answer majority of FAQ’s to reduce telephone
support.
- Provide sufficient technical and ordering
information to facilitate buying decision.
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| Collateral: |
8.5" x 11"; self-cover;
4 page; 4-color throughout |
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| Project: |
Product Launch Brochure Family |
| Client: |
GSI Lumonics; Optical Scanning
Division |
| Product(s): |
optical scanners |
| Goals: |
- New product launch.
- Establish cooperative advantage.
- Showcase the product features.
- Provide sufficient technical and ordering
information to facilitate buying decision.
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| Collateral: |
8.5" x 11"; self-cover;
4 page; 4-color throughout |
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